Title | Whip |
Agency | Bates Red Cell |
Campaign | Data Copy Image - MAP Latvia |
Advertiser | MAP |
Brand | Data Copy |
Posted | September 2003 |
Product | Paper |
Business Sector | Stationery & Office Supplies |
Tagline | Lessons In Business Etiquette |
Story | Creative idea: Identity and style for businessman are hot themes in a new country. No one likes teaching, but everyone would like to know the business etiquette. Theme selection, more time to generate ideas, new target (directors not secretaries) and we proved that an image campaign can increase sales more than previous promotions. |
Media Type | |
Creative Director | Andris Akmentins |
Art Director | Arvils Feldmanis |
Copywriter | Sergejs Timofejevs |
Graphic Designer | Elina Dubrovska |
Account Executive | Daiga Zvaigzne |