| Title | Remember before you worried about money? |
| Agency | Accenture Song |
| Campaign | B – a digital banking brand Launch |
| Advertiser | B |
| Brand | B |
| Date of First Broadcast/Publication | 2016 / 6 |
| Business Sector | Banking & Financial Services, Investments, Stock Brokers |
| Story | Launch B as a new brand, and show how it can give people freedom from money worries by giving them more control over their finances. |
| Media Type | Television |
| Length | |
| Production Company | Gorgeous Enterprises |
| cco | Nik Studzinski |
| Executive Creative Director | Sam Walker |
| Executive Creative Director | Joe De Souza |
| Creative Director | Simone O'Connor |
| Creative Director | Stephen Cross |
| Account Planner | Will Hodge |
| Business Lead | Neil Noronha |
| Account Manager | Gina Hood |
| Agency Producer | James Faupel |
| Director | Chris Palmer |
| Executive Producer | Rupert Smythe |
| Producer | Lucy Sherwood |
| Production Manager | Esther Rich |
| Director of Photography (DOP) | Bruno Delbonnel |
| Production Designer | Joel Collins |
| Production Designer | Dan May |
| 1st Assistant | Chris Kelly |
| Editor | Paul Watts |
| Editorial Company | The Quarry |
| VFX Post House | Fatiboo |
| Visual Effects Supervisor | Tom Sparks |
| VFX Artist | Lewis Saunders |
| Sound Designer | Parv Thind |
| Colorist | Seamus O'Kane |
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