|Title||The Good Vibes Project|
|Campaign||The Good Vibes Project|
|Advertiser||Sense International India|
|Brand||Sense International India|
|Date of First Broadcast/Publication|
|Business Sector||Institutional/Public Interest/Non-Profit Org.|
|Story|| The world’s deaf-blind population has been left out of the digital revolution ౼ until now. Previously, their only means of communication required physical contact, which limited interaction and robbed them of any privacy. For the first time in human history, the Good Vibes mobile app sets them free. Using a smartphone’s vibration mode, deaf-blind individuals can easily and discreetly communicate with morse code ౼ a mix of short and long vibrations. With every text they send, they send a message of hope to their community.|
|Advertising Agency||Cheil Worldwide India|
|Design Agency||Cheil Worldwide India|
|Production Company||Cheil Worldwide India|
|Creative Director||Vinod Sivan|
|Creative Director||Vijay Simha Vellanki|
|Art Director||Kailash Chandra Bhatt|
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