| Title | Fist |
| Title (original language) | Pugno |
| Agency | Attila & Co |
| Campaign | Fist |
| Advertiser | Binda |
| Brand | Wyler Vetta |
| Posted | April 2005 |
| Business Sector | Watches |
| Tagline (original language) | L'importante è essere belli dentro |
| Media Type | |
| Market | Europe |
| Actor / Celebrity | Richard Gere |
| Creative Director | Nuria Martin de Sauceda |
| Art Director | Jacopo Cinti |
| Copywriter | Marco Cetera |
| Photographer | Greg Gorman |
More Work
SEE ALLSpring/Summer 2007 Collection
- BRAND:
- Gas
- AGENCY:
- Attila & Co
Pavarotti & friends
- BRAND:
- Montblanc
- AGENCY:
- Attila & Co
Valentine's Day - Not Only Cupid
- BRAND:
- Vicolungo Outlets
- AGENCY:
- Attila & Co
Valentine's Day - Not Only Kisses
- BRAND:
- Vicolungo Outlets
- AGENCY:
- Attila & Co
Christmas - Not Only Reindeers
- BRAND:
- Vicolungo Outlets
- AGENCY:
- Attila & Co
Christmas - Not Only Panettones
- BRAND:
- Vicolungo Outlets
- AGENCY:
- Attila & Co
Sales - Not Only Half Price
- BRAND:
- Vicolungo Outlets
- AGENCY:
- Attila & Co
Sales - Not Only Quick
- BRAND:
- Vicolungo Outlets
- AGENCY:
- Attila & Co
Launch - Non Solo Shopping
- BRAND:
- Vicolungo Outlets
- AGENCY:
- Attila & Co