|Title (original language)||L'Hôtesse|
|Campaign||Air Liberté " Stewardess"|
|Product (original language)||Lignes aériennes|
|Business Sector||Airlines, Airports, Railways, Bus Lines, Ferries & Cruises|
|Tagline||Air Liberté - There's no better choice.|
|Tagline (original language)||Air Liberté - Vous Ne Pouvez Pas Mieux Choisir|
|Story|| On an airplane ready to take off, we hear the safety instructions over the intercom - a stewardess is demonstrating. |
The voice on the intercom announces that the passengers will have a late take- off, no meal, no drink, no services, etc...
The stewardess continues as if this is normal service for airlines.
|Story (original language)||Une hôtesse singe les consignes de pré-décollage.|
|Problem (original language)||Air Liberté réinvente la démonstration des consignes de sécurité pour défendre son leadership en terme de services à bord.|
|Creative Director||Olivier Altmann|
|Art Director||Andrea Leupold|
|Agency Producer||Christine Bouffort|
|Production Company||A. Productions|
|Advertiser's Supervisor||William Morris|
|Advertiser's Supervisor||Olivier Moracchini|
|Account Manager||Grégoire Champetier|
|Account Manager||Cécile Lejeune|
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