Clay Weiner’s performance-driven comedic style and indie spirit permeate all of his creative efforts, from commercials to online shorts and more. A graduate of Columbia University where he studied philosophy, Clay began his advertising career as a writer at Cliff Freeman & Partners, then later spent time at Publicis New York, BBH New York and Wieden+Kennedy Portland. Clay has also served as a writer for Conan O’Brien’s late night show and for The Onion. Clay is well known for having written and directed the award-winning Bud Light "Dude" campaign for DDB Chicago, which has garnered over 38 million online views and counting. The spot earned him a 2008 Young Director Award at Cannes and was named as one of the ten best beer commercials from the past 15 years by The One Show in 2011.
Clay’s original comedic vision has lent itself to edgy and impactful spots for clients such as Liquid Plumr, Sonic, Capri Sun, Allstate, Ruffles, Pepsi, PETA, Burger King, Ray-Ban, Bud Light, MTV, ESPN, Axe, Macy’s, Kraft, Time Warner and more. His humor resonates with a wide audience, as evidenced by his “Double Impact” spot for Liquid Plumr being named Ad Age’s Viral Video of the Year in 2012. Clay’s work has also earned accolades from Cannes Lions, D&AD, The One Show and AICP. Clay also has a knack for putting celebrities at ease, working with everyone from actors Samuel L. Jackson and Mary Louise Parker to professional athletes David Ortiz and John Cena.
In addition to his spot work, Clay is known for his witty independent online shorts, including Emmy-nominated “The Christmas Tree”. Recognized for his comedic talent and acute visual style, Clay was tapped by Paramount Studios and MGM to direct the upcoming musical remake of the iconic ‘80s film, Valley Girl. Clay also recently wrote and directed half-hour pilot “Drama High,” and published an award-winning book of photography, TRY-ONs, featuring images of Clay transformed into over 140 eccentric characters.