|Agency||Jung von Matt/Limmat Werbeagentur AG|
|Business Sector||Public Transport, Mass Transit|
|Tagline||Save Where It Make Sense|
|Philosophy||The campaign tagline was the concept for this ad by showing a situation where it doesn't make sense at all saving money|
|Creative Director||Daniel Meier|
|Creative Director||Alexander Jaggy|
|Art Director||Yael Nadiv|
|Production Company||Blood, Sweat and Tears|
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