Title | The Vinyl Ad |
Agency | Africa |
Campaign | The Vinyl Ad |
Advertiser | AB Inbev |
Brand | Budweiser |
Date of First Broadcast/Publication | 2012 / 5 |
Business Sector | Beers, Ciders, Lagers |
Tagline | budweiser, vinyl, ad, will.i.am |
Story | Budweiser, in a partnership with Will.I.Am, launched a new hit: "Great Times." To promote it, we created a magazine ad that actually plays the song. |
Media Type | Case Study |
Market | Brazil |
Copywriter | Henrique Martins |
Copywriter | Márcio Juniot |
Art Director | Rafa Oliveira |
Art Director | Vico Benevides |
Creative Director | Vico Benevides |
Creative Director | RODRIGO SAAVEDRA |
Executive Creative Director | Sergio Gordilho |