| Title | Banana Leaf |
| Agency | Leo Burnett Colombia |
| Campaign | Banana Leaf |
| Advertiser | Toyota Motor Corporation |
| Brand | Toyota |
| Posted | October 2007 |
| Business Sector | Cars |
| Tagline | Keep in touch with nature |
| Story | Recycled leaves are the newest medium for hybrid car ads. Leo Burnett, Colombia purchased leaves destined for trash heaps from banana producers in the country. The leaves were cut up into page-size pieces, screen-printed and then distributed to 25,000 magazine subscribers--all before the leaves dried out. |
| Media Type | |
| Market | Colombia |
| Executive Creative Director | Mauricio Rocha |
| Creative Director | Rodrigo Davila |
| Copywriter | Otavio Schiavon |
| Art Director | Carlos Murad |
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