Title | Raise the Bar |
Agency | john st. |
Campaign | Raise the Bar |
Advertiser | Ferrero |
Brand | Bueno |
Posted | August 2008 |
Business Sector | Chocolate, Bars, Candies, Chewing-Gum |
Story | How do you sell indulgent chocolate bars in a sea of 100-calorie bars? Make indulgence cool again. Raise the bar by celebrating the silly things that make women women. Like chocolate. And shoes. |
Media Type | Television |
Length | |
Market | Canada |
Editing Company | School Editing |
Production Company | OPC |
Creative Director | Stephen Jurisic |
Agency Producer | Michelle Orlando |
Creative Director | Angus Tucker |
Editor | Brian Wells |
Art Director | Elizabeth Whalen |
Copywriter | Jennifer Rossini |
Special Effects / VFX | Crush |
Sound Design Company | Imprint Music |
Line Producer | Merrie Wasson |
Executive Producer | Harland Weiss Weiss |
Director | Jim Hosking |
Director of Photography (DOP) | James Gardner |
Advertiser's Supervisor | Mark Wakefield |