|Agency||J. Walter Thompson Italia spa|
|Product||Anti-Drink Driving Message|
|Business Sector||Public Safety, Health & Hygiene|
|Tagline||If you drink and drive, you are a danger for others too. Think about it|
|Story||In a bar a dog starts licking the beer poured by a Heineken bottle accidentally knocked over. A man puts the lead on the dog. It's a blind person. The dog guides his lurching owner. People who drink and drive are dangerous, for other people too. Think about it.|
|Media Type||Television & Cinema|
|Creative Director||Pietro Maestri|
|Art Director||Cristiana Boccassini|
|Agency Producer||Movie Farm|
|Production Company||Film Master|
|Director of Photography (DOP)||Amir Mokri|
|Account Supervisor||Francesca Novarese|
|Advertiser's Supervisor||Gianluca Di Tondo|
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