|Agency||J. Walter Thompson Italia spa|
|Campaign||Don't drink and drive - Heineken|
|Date of First Broadcast/Publication|
|Product||Conscious Consumption Of The Heineken Beer|
|Tagline||If you drink and drive you are a danger to others|
|Story|| After drinking Heinekens in a bar, a guy gets on a car transporter: all the cars contain|
people. "If you drink and drive you are a danger to others too."
|Art Director||Cristiana Boccassini|
|Production Company Producer||Ada Bonvini|
|Executive Creative Director||Pietro Maestri|
|Agency Producer||Mellano Massimo|
|Director of Photography (DOP)||Curtis Wehr|
|Heineken Manager Director||Gianluca Di Tondo|
|Client Director||Stefania Savona|
|Production Company||Film Master|
|Associate Creative Director||Bruno Bertelli|
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