Title | Canadaigua Wine |
Agency | Slack Barshinger |
Campaign | Canandaigua Wine - Tetra Pak |
Advertiser | Tetra Pak International S.A. |
Brand | Tetra Pak |
Posted | March 2005 |
Product | Almeden Red Sangria |
Business Sector | Alcoholic |
Tagline | Protects what's good |
Philosophy | Create and run a banner on key wine/beverage-industry Web sites to raise awareness of and generate inquiries about Tetra Pak's successful partnership with Canandaigua Wine Company. |
Problem | Educate wine- and beverage-industry marketing executives executives about Tetra Paks beverage- and wine-packaging solutions. |
Media Type | Web Advertising/Banners |
Market | United States |
Art Director | Dawn Evans |
Account Executive | Krista Faron |
Creative Director | Ron Klingensmith |
Copywriter | Jim Mclean |