Kathryn Bigelow
Director at Annapurna Pictures
Austin, United States
TitleToboggan
Agency
Campaign Toboggan
Advertiser General Motors Corp.
Brand Hummer
PostedDecember 2004
Business Sector Four Wheel Drive, SUV(Sports Utility Vehicle)
Story (original language) The objetive of Tobbogan was to highlight the H2's family appeal, its off-road capabilities and have some fun during the holidays. The spot captures the emotions of a father as he takes his kids out for a little adventures and gets in a little over his head.
Media Type Television
Length
Market United States
Soundtrack You're a Mean One Mr. Grinch
Post Production
Executive Creative Director
Executive Creative Director
Art Director
Copywriter
Creative Director
Creative Director
Art Director
Copywriter
Agency Producer
Executive Agency Producer
Production Company
Executive Producer
Director
Producer
Editing Company
Editor
Post Production
Post Production
Sound Design Company
Sound Design Company
Telecine

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