Title | David |
Agency | VML Brazil |
Campaign | Jewish Film Festival |
Advertiser | São Paulo’s Jewish Film Festival |
Brand | 16th São Paulo’s Jewish Film Festival |
Date of First Broadcast/Publication | 2012 / 7 |
Business Sector | Trade Shows, Events & Festivals |
Story | A puny young man defies a rather strong one, who looks powerful. Andwins, against all odds. This could be the review of any film now screening. Butit is the story of biblical David and Goliath. The coincidence between OldTestament stories and most usual movie scripts inspires the campaign created bythe Y&R agency to promote the 16th edition of São Paulo’s JewishFilm Festival, which will be held between August 6 and 12, and will show thebest productions around the Jewish theme created by Jewish and non-Jewishmoviemakers all over the world. A pioneer in this genre in Latin America, São Paulo’s Jewish FilmFestival includes a host of fiction, documentaries. For more information,please visit www.fcjsp.com.br |
Media Type | Magazine |
Other | Juliana Gardim |
Photographer | Pedro Dimitrow |
Chief Creative Officer | Ruy Branquinho |
Graphic Designer | Flavio Zamboni |
Creative Director | Ruy Branquinho |
Creative Director | Flavio Casarotti |
Creative Director | Rafael Merel |
Creative Director | Marcelo Fedrizzi |
Graphic Designer | Elaine Carvalho |
Copywriter | Fabio Tedeschi |
Copywriter | Rafael Merel |
Art Director | Marcelo Fedrizzi |
Art Director | Leandro Camara |