Title | Bad Bull |
Agency | Wieden+Kennedy |
Campaign | Milkmatters.co.uk |
Advertiser | Arla Foods |
Brand | Cravendale |
Posted | February 2009 |
Business Sector | Milk & Milk Based |
Tagline | Milk matters |
Story | The new executions feature the animated cow, cyclist and pirate that were introduced in 2007, and highlight Cravendales brand positioning to make the nation passionate about milk, whilst emphasising the key consumer benefits of Cravendale including the brands USP purity |
Problem | To make the nation passionate about milk |
Media Type | Television |
Length | |
Market | United Kingdom |
Sound | Wave Studios |
Advertising Manager | Louise Barton |
Creative Director | Sam Heath |
Art Director | Nicholla Longley |
Copywriter | Sophie Lewis |
Creative Director | Frank Ginger |
Art Director | Frank Ginger |
Copywriter | Sam Heath |
Agency Producer | Selina Dey |
Production Company | Nexus Studios |
Director | Pic Pic Andre |
Executive Producer | Julia Parfitt |
Producer | Luke Youngman |
Producer | Magalie Dauleu Siri |
Producer | Adriana Piasek-Wanski |
Production Manager | Nathalie Le Berre |
Director of Photography (DOP) | Jan Vandenbussche |
Post Production | The Mill London |
Music Composer | Niamh Lines |