| Title | Signature Blueberry Muffin |
| Agency | Brokaw |
| Campaign | Bruegger's Worthy Desserts - Bruegger's |
| Advertiser | Bruegger's Enterprises |
| Brand | Bruegger's Worthy Desserts |
| Posted | January 2006 |
| Business Sector | Restaurants & Fast Food |
| Story | What should a company totally fixated on making the worlds best bagels do when they decide to branch out into other foods? Well, be every bit as particular, of course. So when Brueggers set out to create a dessert line they were serious. Really serious. Imagine a 7-layer bar that truly is worth all 7 layers. And a chocolate chip cookie worthy of sharing precious bagel oven space. And that was the feeling we captured in our latest in-store promotion pieces. From posters, to danglers, to window clings and sneeze-guard clings, it was our charge to bring the Brueggers-worthy dessert line to life through a personality that embodied meticulousness mixed with friendliness. |
| Media Type | |
| Market | United States |
| Copywriter | Tim Brokaw |
| Art Director | Steve McKeown |
| Copywriter | Erin Pollock |
| Creative Director | Pat Pujolas |
| Photographer | Michael Ray |