Jeff Adkins
Managing Director at Energy BBDO
Chicago, United States
TitleAltoids Esther's Tin
Agency
Campaign Esther's Tin
Advertiser Wm Wrigley Jr. Co.
Brand Altoids
Date of First Broadcast/Publication 2017 / 4
Business Sector Chocolate, Bars, Candies, Chewing-Gum
Story Altoids also has a long tradition of print ads playing off the notion of “Curious,” portraying peculiar characters in a characteristically funny and absurd tone.
So we combined these traditions in our most recent campaign for Altoids, and titled it, “The Curious Afterlife of a Tin.”
Media Type Print
Chief Creative Officer
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Associate Creative Director
Director of Print Production
Print Producer
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Associate Creative Director
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Global Account Director

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