Christine O'Donnell

Christine O'Donnell

Director of Global Communications at J. Walter Thompson Worldwide
New York, United States

About me

Decade+ working in corporate communications in the advertising and marketing industries. Beyond professional experience in communications, management, and public relations, also significant volunteer experience working with charitable organizations.

Sector Experience

Positions

Director of Global Communications
New York, United States
September 2016 - Present (4 years)
Self Employed
Freelance
September 2014 - September 2016 (2 years)
*Freelance PR
*Writing
*Volunteering
Director of Anomaly Brand
New York, United States
May 2013 - September 2014 (1 year 4 months)
*Managed brand communications and thought leadership strategy across offices in New York, Toronto, London, Amsterdam and Shanghai. Worked with regional offices to secure space, plan events on-site, coordinate interviews with press and clients. Established relationships with Partners and key business leaders in each office.
*Developed and presented annual marketing plan.
*Drafted and edited press releases, as well as company messaging and global announcements from Co-Founders.
*Accompanied Partners to press meetings and strategized for best results.
*Acted as producer and coordinator for client, a Senior Executive at Google/Motorola, for campaign and conference in San Diego.
*Set up internal website, purchased domain and managed social media.
*Managed domestic and international travel for brand team.
*Partnered with clients such as Google, Budweiser, Motorola, and Dick's Sporting Goods.
VP, Group Account Director
New York, United States
May 2012 - May 2013 (1 year)
*Oversaw B2B public relations programs for global and national new media, marketing services, advertising agencies and tech companies.
*Led account team of six, strategized and implemented corporate communications programs, tracked trends, developed bylines for C-level executives, and provided general PR counsel.
*Worked regularly with C-level executives to develop core messages, positioning, thought leadership content, and speaking platforms.
*Developed and maintained strong relationships with leading advertising, business and creative press as well as industry influencers and bloggers.
*Managed travel planning for account teams to attend conferences and client meetings.
*Created profiles on all reporters and relevant conference attendees, including photos, business bios and personal information.
Director of Communications
LBi New York
July 2011 - May 2012 (10 months)
*Managed news of major acquisitions, executive team, partnerships and new company initiatives.
*Managed brand content for Hyper Island project on behalf of clients & LBi team members.
*Member of Senior Leadership Team, ensured effectiveness of all agency communications and culture-building initiatives.
*Developed annual budget and forecasting.
*Planned and facilitated event at SXSW, coordinated and hosted events held on-site at LBi with industry speakers.
*Compiled media lists, researched appropriate conferences.
*Trusted with note taking, distribution of confidential materials, plans and processes.
Director of Agency Relations
San Francisco, United States
August 2004 - July 2011 (6 years 11 months)
*Developed creative proactive and reactive PR strategies for trade, consumer and business press.
*Leveraged key executives as thought leaders with trade and top-tier advertising and marketing reporters.
*Facilitated media interviews and prepared spokespeople with company messaging and talking points.
*Managed daily reactive media inquiries and tactical coordination for editorial on/off site interviews.
*Directed internal monthly newsletter, corporate and social media communications, and oversaw all Agency events.
*Planned and facilitated panels and events at Cannes International Advertising Festival.
*Secured speaking and judging opportunities for executives and senior staff members.
Executive Assistant, New Business Manager
San Francisco, United States
March 2003 - August 2004 (1 year 5 months)
*Managed all incoming new business inquiries, as well as day-to-day affairs: maintaining calendars, and scheduling travel including itineraries for three Partners and department heads.
*Scheduled credentials, capabilities and creative meetings between agency and potential client.
*Created New Business Server for all agency access.
*Managed databases and logistics for new business, plotting, editing, and proofreading for presentations. Managed award submissions, consistently winning for key industry publications.
*Coordinated Strategy department meetings and reviews.
Executive Assistant
RedEnvelope
March 2001 - March 2003 (2 years)
*Assisted in all aspects of Board of Director meetings including scheduling, setting agenda items and managing presentation materials.
*Assisted in all matters regarding Initial Public Offering of RedEnvelope stock.
*Provided exceptional executive and personal assistance for CEO and CTO.
Director of Agency Relations
San Francisco, United States

Education

B.A Theatre Arts, Stage Management

1994 - 1996 (2 years)

French Language and Theatre Arts

1988 - 1990 (2 years)

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