|Date of First Broadcast/Publication|
|Business Sector||Beers, Ciders, Lagers|
|Philosophy|| In Brazil homophobia is so engrained in its culture it even reflects in its most popular sport: soccer. No first division league club uses the jersey number 24 – a number which has been long associated with homosexuality. Brahma beer entered the debate, triggering a huge movement against homophobia. In doing so it provoked Brazil’s biggest clubs into taking unprecedented action: having their best players wear number 24 jerseys. The results were surprising. The players from more than 20 clubs entered the field wearing the shirt number 24.|
|Media Type||Public Relations|
|Client Services||Rafael Nogueira|
|Client Services||Karen Pardo|
|Client Services||Vivianne Santos|
|Client Services||Carolina Boccia|
|Client Services||Heloisa Pupim|
|Production Company||Stink Films|
|Production Company||Malagueta Filmes|
|Agency Producer||Rodrigo Ferrari|
|Agency Producer||Paulo Geraissate|
|Agency Producer||Tais Olhiara|
|Chief Creative Officer||Sergio Gordilho|
|Executive Creative Director||Matias Menendez|
|Creative Director||Mateus Coelho|
|Art Director||Rodrigo Adam|
|Art Director||Yan Graller|
|Art Director||Linus Oura|
|Art Director||Bill Queiroga|
|Digital Creative||Carol Patrocinio|
|Digital Creative||Alexandre Dourado|
|Digital Creative||Carolina Camila dos Santos|
|Project Director||Monique Lopes Lima|
|Project Manager||Juliana Leite|
|Project Manager||Fernanda Segura|
|Project Producer||Fernando Alonso|
|Project Producer||Maria Luiza Lins|
|Content and Art||Felix .|
|Director of Corporate Social Responsibility||Raphael Vandystadt|
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