Title | Barrier Breakers |
Agency | Translation |
Campaign | Dream |
Advertiser | National Basketball Association |
Brand | NBA |
Date of First Broadcast/Publication | 2015 / 1 |
Product | Martin Luther King Jr. Day |
Business Sector | Sports Teams, Sports Events |
Tagline | Dream |
Story (original language) | In celebration of Martin Luther King Day and Black History Month, the NBA is debuting its new spot “Barrier Breakers,” a heartfelt and thought provoking ad that pays tribute to Dr. King’s “I Have A Dream” speech by featuring iconic, groundbreaking moments throughout basketball history. |
Media Type | Television |
Length | |
Market | United States |
Chief Creative Officer | John Norman |
Executive Creative Director | Betsy Decker |
Art Director | Matt Comer |
Copywriter | Andy Ferguson |
Copywriter | Betsy Decker |
Account Director | Tim van Hoof |
Account Director | Chris Martin |
Editing Company | Cut and Run NY |
Special Effects / VFX | Sibling Rivalry |
Audio Post Production | Heard City |
Music Company / Composer | Trackmasters |