Andrés Ordóñez
Chief Creative Officer at FCB Chicago
Greater Chicago Area, United States
TitleKeep Going
Campaign #MakingItWork
Advertiser Cox Communications, Inc.
Brand Cox Communications
PostedApril 2020
Business Sector IT Solutions & Professional Networks
Story Now more than ever, we know how important it is to be connected. In response to COVID-19, Cox Communications has implemented several different actions to help our communities during these difficult times by increasing customer bandwidth, suspending user overage fees and opening all our outdoor hotspots. Further, the Cox Business and FCB team created a 360-campaign (including TV, print, digital, social and OOH) designed to empower and support small business owners who are #MakingItWork. The campaign messaging focuses on making the new way of working work better for Cox Business customers The first spot, Keep Going, targets small business owners doing everything they can to keep business moving while working from home.
Media Type Television
Chief Creative Officer
Creative Director
Art Director
Art Director
Associate Copywriter
Global Account Director
Group Management Director
Account Supervisor
Project Manager
Executive Producer

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