| Title | The Final |
| Title (original language) | La Finale |
| Agency | Challenger House |
| Campaign | The Final |
| Advertiser | Reebok |
| Brand | Reebok |
| Posted | December 2000 |
| Product | Sportswear |
| Product (original language) | Vêtement sportif |
| Business Sector | Shoes |
| Story (original language) | Un Jogger du dimanche croise Marie-José Perec. Il se lance un défi: courir contre elle. Il pense avoir gagné et laisse alors exploser sa joie, alors que M-J Perec ne faisait que passer par là! |
| Problem (original language) | Reprendre la marque plus sympathique, plus proche du consommateur, plus humaine, opposant un jogger du dimanche à une grande star. |
| Media Type | Television |
| Length | |
| Creative Director | Jean-Pierre Mialon |
| Art Director | Jean-Pierre Mialon |
| Production Company | A. Productions |
| Director | Michel Hazanavicius |
| Production Company Producer | Florence Escriche |
| Agency Producer | Chantal Desjardins |
| Creative Director | Alain Dupoux |
| Actor / Celebrity | Marie-José Perec |
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