| Title | Tie |
| Agency | Publicis Brasil Comunicação |
| Campaign | Shirt - Wickbold |
| Advertiser | Wickbold |
| Brand | Wickbold |
| Posted | May 2006 |
| Product | Light Bread |
| Business Sector | Biscuits, Bread, Crispbread |
| Tagline | Change what you eat or change what you wear. |
| Media Type | Magazine |
| Market | Brazil |
| Photographer | Ale Ermel |
| Copywriter | Renata Florio |
| Creative Director | GUILHERME JAHARA |
| Art Director | Leonardo Macias |
| Creative Director | Rodolfo Sampaio |
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