|Date of First Broadcast/Publication|
|Business Sector||Banking & Financial Services, Investments, Stock Brokers|
|Story||The Olympic Games reminds us every four years of just how powerful the human body and spirit can be. The games represent that when you have passion and confidence in yourself, anything is possible. It stood as the perfect platform to ignite the SunTrust onUp Movement and show the world the magic of what happens when you believe in yourself. As a testament to this spirit we launched ‘Saving for Your Dreams’ to inspire parents to plan and save; starring 11-year-old real life figure skater Elise Freezer and other confident heroes which extended into social content, display banners, print, PR, and more.|
|Media Type||Integrated Media/360 Activation|
|Chief Creative Officer||Scott Goodson|
|Creative Director||Tyler DeAngelo|
|Art Director||Marshall Peschell|
|Account Executive||Kayla Ariza|
|Account Manager||Chris Belmore|
|Director of Photography (DOP)||Arnau Valls|
|Sound Engineer||Conrad Sanguineti|
|Project Manager||Mark Nikaj|
|Art Director||Alexandra Barberio|
|Art Director||Lucy Downs|
|Executive Producer||Claire Grupp|
|Director of Project Management||Elizabeth Scordato|
|Content Producer||Kendra Gelner|
|Director of Photography Content||Billy Peña|
|Content Producer||Megan Porche|
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