Laurence Defaux
Advertising Manager at Groupe Krys
PUTEAUX, France
TitlePlump
Title (original language)Ronde
Agency
Campaign You're gonna like yourself - Krys
Advertiser Groupe Krys
Brand Krys
Date of First Broadcast/Publication
Product [K]
Product (original language) [K]
Business Sector Opticians
Tagline You're gonna like yourself
Tagline (original language) Vous aller vous aimer
Story (original language) Une femme exposant son complexe "d'avant" ses lunettes Krys
Philosophy (original language) Krys met en scène ses consommateurs exprimant avec humour leur satisfaction de bien "se voir" grâce à la collection de lunettes [K].
Media Type Outdoor/Out of Home
Creative Director
Copywriter
Art Director
Art Buyer
Photographer
Account Manager
Advertising Manager
Advertising Manager
Advertising Manager

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