| Title | MUST Long Last gum |
| Agency | BBR Saatchi & Saatchi |
| Campaign | MUST Long Last gum |
| Advertiser | Elite Confectionery |
| Brand | MUST Last Long |
| Date of First Broadcast/Publication | 2009 / 9 |
| Product | Chewing Gum |
| Business Sector | Chewing-Gum |
| Media Type | |
| Market | Israel |
| Chief Creative Officer | Yoram Levi |
| Creative Director | Nadav Pressman |
| Art Director | Michal Gonen |
| Copywriter | Ori Slonim |
| Copywriter | Tomer Reuveni |
| Account Director | Idit Zukerman |
| Account Supervisor | Roni Hershman |
| Account Supervisor | Rivi Peled |
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