Title | Costume |
Agency | Havas Village Zürich |
Campaign | Quick Sex - Swiss Health Department |
Advertiser | Schweizer Bundesamt für Gesundheit |
Brand | Swiss Health Department |
Posted | October 2010 |
Business Sector | Disease Awareness, Support Groups & Associations |
Tagline | Love Life. Stop AIDS |
Story | The narrative compression of typical dating situations dramatizes the risk of an HIV infection that comes with forgetting protective behavior in the heat of the moment. “Too quick to think of condoms? ” is a serious prevention message from the Swiss Department of Health, wrapped in a funny very-short-story which gains its momentum by a fresh use of a time-based medium. |
Media Type | Television |
Creative Director | Axel Eckstein |
Art Director | Marietta Albinus |
Copywriter | Nemi Gajic |