| Title | A Life |
| Title (original language) | Une Vie (anglais) |
| Agency | TBWA\PARIS |
| Campaign | A Life |
| Advertiser | Aides |
| Brand | AIDES |
| Date of First Broadcast/Publication | 2010 / 12 |
| Business Sector | Disease Awareness, Support Groups & Associations |
| Tagline | Protect yourself |
| Tagline (original language) | Protégez-vous |
| Story | An elderly man tells his life beginning with the end. A life that will not have the chance to know her HIV status because he discovered at age 20. |
| Story (original language) | Un homme âgé nous raconte sa vie en commençant par la fin. Une Vie qu'il n'aura pas la chance de connaître puisqu'il a découvert sa séropositivité à 20 ans. |
| Problem (original language) | Aides souhaite toucher le plus grand nombre car c'est l'ensemble de la population qui est concerné par le VIH |
| Media Type | Television & Cinema |
| Soundtrack | La Belle Vie |
| Advertising Manager | Olivier Dénoue |
| Advertising Manager | Floriane Cutler |
| Advertising Manager | Francesca Belli |
| Account Manager | Anne Vincent |
| Account Manager | Véronique Fourniotakis |
| Account Supervisor | Marion Floch |
| Creative Director | Eric Holden |
| Creative Director | Rémi Noël |
| Art Director | Marianne Fonferrier |
| Copywriter | Pierre-Louis Messager |
| Agency Producer | Maxime Boiron |
| Agency Producer | Guillaume Faurel |
| Production Manager | Marie Bordaz |
| Production Company | Les Temps Modernes |
More Work
SEE ALLA Life (French)
- BRAND:
- AIDES
- AGENCY:
- TBWA\PARIS
Graffiti
- BRAND:
- AIDES
- AGENCY:
- TBWA\PARIS
Graffiti
- BRAND:
- AIDES
- AGENCY:
- TBWA\PARIS
Graffiti (French)
- BRAND:
- AIDES
- AGENCY:
- TBWA\PARIS