Aymeric Lepage
Sound Design Company at Proximity Paris
Boulogne-Billancourt, France
TitleLes recettes par Carte Noire
Campaign Recipes by Carte Noire
Advertiser Kraft Foods, Inc.
Brand Carte Noire
Business Sector Coffee, Tea, Chocolate Drinks, Breakfast Drinks
Story Carte Noire aimed to get closer to its prime target market, «Digital mums».The solution? To offer mums what they are searching for... recipes! But how do we stand out from the millions of results available? 
Reinventing the format! 
Media Type Case Study
Managing Director
Business Director
Account Executive
Project Manager
Creative Director
Art Director
Art Buyer
Sound Design Company
Post Production
Advertising Manager
Advertising Manager
Production Company


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