Customer experience is my focus.
I became shareholder of YKA, a marketing agency when I was 23. Yka has been acquired by Havas 2 years after and I became founding partner & managing director of Prosperyka the marketing services agency of Eurocom group.
Then I have co-created The Sales Machine within EuroRscg : a new model of agency covering communication, consultancy and data expertise (150 people)
In 1997-1998 I ran a Joint Venture between Havas and Accenture (Andersen Consulting) dedicated to implement and run major CRM programs (Citroën, Mercedes, Lactalis, Yves Saint Laurent).
I left Havas in 1999, sold my shares and invested in Bates group to launch 141 France. The company rapidly grew being digitaly focused to become one of the best profitable and fast growing company of the network.
I joined WPP group in 2002 becoming ceo of RMG (relationship marketing group) belonging to JWT. I brought digital at the heart of the company and finally merged RMG with JWT to co launch the new JWT in 2011 (150 people), a performing agency with a variety of skills (digital, advertising, CRM) serving clients like BMW, Rolex, Sephora, HSBC, Nestlé, Bayer, Nokia …
In june 2016 I joined Accenture to take the lead of Accenture Interactive for France and Benelux as Managing director. Accenture Interactive, the digital agency of Accenture offers service design expertise, digital marketing expertise, content expertise and e-commerce expertise. Accenture Interactive has been ranked as the largest digital network by Ad Age in its 2016 report and defined as leader in both « The Forrester Wave™: Digital Experience Service Providers, Q4 2015, » and « The Forrester Wave™: B2B and B2C Global Commerce Service Providers, Q1 2015. »