| Title | Call Up Papers |
| Agency | Ogilvy South Africa |
| Campaign | Call Up Papers |
| Advertiser | UNICEF |
| Brand | UNICEF |
| Posted | September 2008 |
| Business Sector | Human Rights |
| Media Type | Direct Mail |
| Art Director | Mike Martin |
| Creative Director | Jonathan Beggs |
| Illustrator | Mike Martin |
| Designer | Mike Martin |
| Executive Creative Director | Gerry Human |
| Copywriter | Alison Hingle |
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