Isabelle Picot
Agency Management at BETC Paris
Paris, France
TitleAndrea
Agency
Campaign Baby&Me
Advertiser Danone
Brand Evian
Date of First Broadcast/Publication
Business Sector Mineral, Sparkling & Bottled Waters
Story Une campagne événementielle mettra en scène cette rencontre en affichage. En France, à partir du 15 mai, certains quais de métro seront envahis par 10 portraits de personnages de tous genres et de tous âges, découvrant avec étonnement leur « baby-me3 » de l’autre côté du quai, dans un effet miroir. Parmi eux, deux visages connus : la championne de tennis Maria Sharapova et la talentueuse golfeuse Melissa Reid.
Philosophy La marque evian souhaite une fois encore offrir à son public un spectacle étonnant et jubilatoire. 
Media Type Magazine
Length
Market Canada, United States, United Arab Emirates, China, Japan, Taiwan, Singapore, Russia, Ukraine, Belgium, France, Germany, Switzerland, United Kingdom
Media Agency
Advertising Manager
Advertising Manager
Account Manager
Account Manager
Account Manager
Account Manager
Account Manager
Executive Creative Director
Art Director
Associate Art Director
Copywriter
Advertising Manager
Traffic Director
Media Strategy Director
Advertising Manager
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