Sebastian Bandel
TitleWe Miss You
Campaign We Miss You
Advertiser wemissyou
Brand Wemissyou
Business Sector Environmental & Animal Issues
Tagline Nature Misses You
Philosophy WE MISS YOU is a social campaign created by three film students. It deals with the
relationship between humans and nature by asking an exceptional question: What if nature
cares for us or even misses us?
The core of the campaign is the website , which shows a 2-minute-spot
that seems like a scene from an American movie. Rush Hour on Fifth Avenue. A police
officer is sitting in his car after his shift. Annoyed by the traffic, the only thing he wants is to
get home. However, there’s something in the middle of all the cars around him that suddenly
attracts his attention. And so we follow him as he gets out of his car and pushes his way
through the lines of cars. But suddenly he stops: In the middle of all the cars, all the people
and all the smog, there is a deer – and so we can watch this exceptional encounter unfold.
The deer is not here by chance. It is here to deliver one last message. The commercial ends
with the slogan „Nature misses you“.
Result Subsequent to the spot, the audience is automatically taken to the website whose
aim is to distribute the message “Nature misses us!” via social networks such as
Twitter and Facebook.
The campaign WE MISS YOU was developed as a graduate film at the
Filmacademy Baden-Wuerttemberg and was shot in two days in Frankfurt am
Main. In addition to the crew, the actors and the deer, more than 60 extras and 30
cars were used. The spot only had a budget of 20.000 Euro.
The director of the spot, Hanna Maria Heidrich, will be graduating at the end of
the year. While Sebastian Bandel is starting up his own production company
fireapple films in Munich, Steffen Wilhelm is currently working as a producer.
After the success at the New German Director´s Showcase at the ADC, WE MISS
YOU was awarded three prices at the Young Directors Award in Cannes: Best
European Branded Short, Best European Filmschool and the Special Jury Award.
Media Type Television & Cinema
Director of Photography (DOP)
Art Director

People related to this work

Talents you might be interested in

Create a free Talent profile and become a member of AdForum

Get Started