Bose QC35 II - "Focus. On. Aaron Rodgers"

Grey New York

Grey New York New York, United States

12489

Title	Focus. On. Aaron Rodgers
Agency	Grey New York
Campaign	Focus. On.
Advertiser	Bose Corporation
Brand	Bose QC35 II
Date of First Broadcast/Publication	2018 / 10
Business Sector	TV, Hi-Fi, Video, Personal Stereo & Accessories
Tagline	Focus. On
Story	In the U.S., Bose is bringing this theme to life on behalf of its NFL sponsorship in a commercial, titled ‘Focus. On. Aaron Rodgers,’ which features veteran Green Bay Packers quarterback Aaron Rodgers during his pre-game warm up. In this situation, Bose headphones allow him to eliminate the noise of the opposing team’s fans so he can prepare for the game and focus on the positive – the lone Green Bay fan in the stadium.
Media Type	Television
Length	30 seconds
Market	Argentina
Chief Creative Officer	John Patroulis
Deputy Chief Creative Officer	Jeff Stamp
Group Creative Director	Samira Ansari
Group Creative Director	Brian Platt
Art Director	Cara Cecchini
Copywriter	Mia Rafowitz
Account Management Team	Hope St. Clair
Account Management Team	Gina Peyko
Account Management Team	Katie Reynolds
Production Company	Hogarth
Executive Producer	Tania Sethi
Producer	Robert Mazze
Music Producer	Zack Polokoff
Production Company	MJZ
Director	Phil Joanou
Director of Photography (DOP)	Adam Kimmel
Editor	Akiko Iwakawa-Grieve
Editing Company	Rock Paper Scissors
Sound Designer	Collin Blendell
Talent/Actors	Aaron Rodgers