Tereza Sverakova
Chief Creative Officer at Y&R
Praha, Czech Republic
TitleEscaping Imprisonment
Agency
Campaign Breaking The Silence
Advertiser Post Bellum
Brand Post Bellum
PostedNovember 2019
Business Sector Institutional/Public Interest/Non-Profit Org.
Story Many times, Czech veterans, dissidents, political prisoners and others in opposition to the ruling regime found themselves in situations where only staying silent could save their lives. With our campaign for the National History Archive, the largest public database of witness stories in Europe, we are saying that now we need them to do the opposite – speak up so that their stories can be preserved for future generations. The campaign consists of 3 authentic stories from 3 different decades of the 20th century.
Media Type Television & Cinema
Regional Chief Creative Officer
Chief Creative Officer
Executive Creative Director
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Chief Executive Officer (CEO)
Account Manager
Agency Producer
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Music Composer
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Sound Designer
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