Gustavo Figueiredo
Senior Creative at Iris
Amsterdam, Netherlands
TitleFace the Truth
Agency
Campaign #facethetruth
Advertiser Global Climate Strike
Brand Global Climate Strike
Date of First Broadcast/Publication 2019 / 9
Business Sector Advertising Agencies
Tagline #facethetruth
Story In 2019, people all over the world took to the streets to demand climate justice. However, Climate Change denial was also on the rise, represented by the most powerful leader in the world: Donald Trump.
So we created an interactive protest sign that connects the voice of the
streets to the face of Climate Change denial.
Philosophy A protest sign that connects the voice of the streets to the face of Climate Change denial.
Result Hundreds of tweets sent directly to Donald Trump's Twitter
Media Type Print
Market United Kingdom
Copywriter
Creative Director
Art Director
Executive Creative Director
President/CEO

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