Julie Malet
TV Producer at Havas Paris
Paris Area, France, France
TitleL'orchestre - DS5 -
Agency
Campaign L'Orchestre
Advertiser Citroën
Brand Citroën
Date of First Broadcast/Publication
Tagline Citroën DS5 Changez d'époque
Philosophy Depuis le lancement de Citroën DS3 il y a 18 mois, la ligne DS, a adopté des messages publicitaires audacieux. Que ce soit avec la campagne ANTI RETRO pour Citroën DS3 ou le NON conformisme affirmé de Citroën DS4. 
Result Aujourd’hui, Citroën DS5 ose une nouvelle approche du haut de gamme en offrant une possibilité unique de changer d’époque. 
Media Type Television
Copywriter
Copywriter
Copywriter
Executive Creative Director
Account Executive
Account Executive
Client Supervisor
Account Manager
Advertising Manager
Advertising Manager
Advertising Manager
Advertising Manager
Other
Director
Sound Producer
Head of Production
Production Manager
Art Director
Art Director
Art Director

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