Debra brings a unique experience set and perspective to External View Consulting Group that includes 20+ years in Account and Agency Management, a tour of duty on the client side and 3 years as Senior Partner at Select Resources conducting agency reviews. Debra is also the founder of her own product company.
Debra began her career at JWT and held account management positions at DDB and Grey, as well as with some highly respected creative boutiques, ultimately taking on the role of Managing Director of Campbell-Ewald’s Los Angeles office. During those years she worked on everything from QSR, health clubs and telcos to theme parks, CPG and HBC products. Throughout her agency career, her strength in branding and positioning and her ability to establish and maintain successful client relationships, gained her the trust and respect of clients and agency staff at all levels.
Debra’s HBC experience landed her at Dermalogica, a world-renown skin care company, where she managed the US Education department’s staff of over 100, their 18 skin care schools and led the global re-branding efforts for the education side of the business.
During her tenure at SRI, Debra conducted reviews for many well-known brands, including The Home Depot, Radio Shack, Aflac, Vanguard, Sargento, United Healthcare and the California Lottery.
Debra lives with her husband in Santa Monica, where they thoroughly enjoy their status as empty nesters at the beach. She is an avid and accomplished cook and bike enthusiast and also enjoys accompanying her photographer husband to such far away places as Iceland, Newfoundland and New Zealand, happily playing the role of muse and photo assistant.