Mphela Mamabolo
Art director at Free
Bryanston, South Africa
TitleThe Legend of Big John
Agency
Campaign The Legend of Big John
Advertiser Chicken Licken
Brand Chicken Licken
Date of First Broadcast/Publication
Business Sector Food
Story Summary: The Big Johnä Top Deluxe meal from Chicken Licken® is a relatively well-known offering, yet no one knows where the name Big John comes from, or who, if anyone, the meal is named after. To quell the curiosity of Chicken Licken®’s biggest fans, brand and communications agency group Joe Public United, sparked the creative idea of bringing to life a tale of a person whose hunger inspired them to greatness: The Legend of Big John, the African man who discovered Europe before Europe discovered Africa.
Media Type Television & Cinema
Length
Advertising Manager
Group Chief Creative Officer
Chief Creative Officer
Executive Creative Director
Creative Director
Art Director
Copywriter
Strategist
Account Manager
Agency TV Producer
Digital Design
Executive Creative Director
Technical Director
Digital Developer
Digital Design
Copywriter
Designer
Project Manager
Business Unit Director
Digital Design
Social Media Manager
Production Company
Director
Director of Photography (DOP)
Executive Producer
Actor / Celebrity
Wardrobe / Stylist
Post Production
Post Production
Post Production
Production Company Producer
Editor
Colorist
Music
Sound
VFX Company
Visual Effects Supervisor
Technical Director
Music Composer
Music Composer
3D Artist
3D Artist
3D Artist
3D Artist

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