Sarah Douglas
Account Manager at AMV BBDO
London, United Arab Emirates
TitleHeroes Return
Campaign Hero’s Return
Advertiser Camelot Group
Brand The National Lottery
Date of First Broadcast/Publication
Business Sector Lottery & Gambling
Tagline Life changing.
Story Shot next to an army base in South East Asia, the tense and emotional film centres on an elderly man standing at the centre of a jungle battle field as war is waged around him.  Mortars explode, machine guns fire rings out, planes fly overhead, and enemy soldiers run screaming towards us as our hero, who, dressed in modern clothes, stands watching the scene unfold.  In the preceding moments he walks through WW2 jungle camp, lost in thought, before the chaos of battle commences.  In a moving final scene, as memories of the battle fade, we see that ‘Jack’ is visiting a war cemetery, paying his respects to fallen friends and laying to rest the ghosts of his memories.
Philosophy To change the frame of reference that people currently have from thinking TNL Good Causes = fancy opera houses and pointless arts grants; to genuinely “life changing” good causes. 
Media Type Television
Audio Post Production
Post Production
Account Manager
Production Company Producer
Media Planner
Agency Producer
Account Manager
Account Manager
Account Planner
Account Planner
Account Manager
Advertising Manager
Advertising Manager
Advertising Manager
Advertising Manager
Art Director
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