Title | Supermarket vs Uber |
Agency | BBH |
Campaign | SUPERMARKET VS UBER |
Advertiser | Uber |
Brand | Uber |
Posted | July 2017 |
Business Sector | Airlines, Airports, Railways, Bus Lines, Ferries & Cruises |
Philosophy | Uber has rolled out the second phase of its ‘Where to?’ campaign with a creative recruitment push highlighting the shift-free benefits of becoming a driver. Uber’s in-house creative team again teamed up with BBH to produce two videos contrasting what it’s like working in a supermarket and a supermarket respectively to the life of a driver for the tech firm. |
Media Type | Web Film |
Length | |
Production (Agency) | Outsider |
Editing Company | Tenthree |
Sound | 750mph |
Director of Marketing | Rachael Pettit |
Brand Director | Mark Paterson |
Campaign Manager | Sarah Slater |
Creative Director | Ian Heartfield |
Creative Manager | Marc Rayon |
Creative Manager | Callum Prior |
Business Leader | Nic Manser |
Account Director | Peter Blaseby |
Strategy Director | Fernando Ribeiro |
Strategist | Annie Little |
Account Manager | Alexandra Hearth |
Producer | Victoria Baldacchino |
Assistant Producer | Sophie Hughes |
Director | Bart Timmer |
Executive Producer | Simon Elborne |
Producer | Nick Sutherland-Dodd |
Director | Manel Ruiz |
Grade | Seamus O’Kane |
Grade | The Mill London |
Post Production | The Mill London |
Editor | Billy Mead |