Tom Callard
Strategy Directpr at Digital Domain 3.0, Inc.
Amsterdam, United Kingdom
TitleBolt v. London
Agency
Campaign Flow Faster
Advertiser Visa International
Brand Visa
Date of First Broadcast/Publication
Business Sector Banking, Finance, Law & Insurance
Tagline Flow faster with Visa.
Philosophy The "Flow Faster" campaign was developed to celebrate a range of innovative new Visa products which speed up payment (such as Contactless and mobile), and to support Visa's Olympic sponsorship. Our creative bought speed to life using the simplest metaphor around: the world's fastest man, Usain Bolt.
Media Type Television & Cinema
Editing Company
Production Company
Post Production
Actor / Celebrity
Creative Director
Copywriter
Copywriter
Art Director
Art Director
Account Planner
Account Planner
Account Manager
Account Manager
Agency Producer
Director
Producer

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