| Title | Tube Strike 2 |
| Agency | MullenLowe UK |
| Campaign | Tube Strike |
| Advertiser | Unilever |
| Brand | Sure UK |
| Posted | August 2015 |
| Business Sector | Toiletries |
| Story | SURE LAUNCHES TACTICAL OOH CAMPAIGN FOR LONDONERS FACING THE TUBE STRIKE 8 July, London: With London facing the biggest Tube Strike it has seen over the last 10 years many Londoners will be faced with the dilemma of finding different ways to travel from A – B. Sure and DLKW Lowe thought this would be a perfect opportunity to let everyone know that, even if the Tube stops moving, they don’t have to. Safe in the knowledge that ‘However you beat the tube strike Sure keeps you fresh with every move’. The tactical campaign goes live the afternoon of 8 July running across digital 48 sheet posters around central London. |
| Media Type | Poster |
| Chief Creative Officer | Dave Henderson |
| Executive Creative Director | Richard Denney |
| Creative Team | James Miller |
| Creative Team | Andy Long |
| Strategic Planner | Becky Taylor-Williamson |
| Creative Director | Christine Jones |
| Account Supervisor | Gareth Sheehy |
| Account Director | Javier Passerieu |
| Designer | Ryan Self |
| Designer | Elisabeth Bolzon |
| Producer | Bel January |
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