| Title | Walk on the Adventurous Side |
| Agency | Leo Burnett |
| Campaign | i'm lovin' it |
| Advertiser | McDonald's |
| Brand | McDonald's |
| Date of First Broadcast/Publication | 2013 / 10 |
| Product | Spicy Chicken McBites |
| Business Sector | Restaurants & Fast Food |
| Tagline | i'm lovin' it |
| Media Type | Television |
| Length | |
| Post Production | MPC LDN |
| Audio Post Production | Wave Studios |
| Copywriter | Mark Franklin |
| Copywriter | Rob Tenconi |
| Art Director | Mark Franklin |
| Art Director | Rob Tenconi |
| Creative Director | Tony Malcolm |
| Creative Director | Guy Moore |
| Media Agency | OMD UK |
| Media Planner | Lucinda Allen |
| Production Company | Moxie |
| Director | Keith McCarthy |
| Editor | Tim Hardy |
| Editing Company | Stitch |
| Audio Post Production | Tony Rapaccioli |
| Production Company Producer | Jeremy Barnes |
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