Alex Huzzey
Planning Director at J. Walter Thompson London
London, United Kingdom
Title'We fit' idents
Campaign 'We fit' idents
Advertiser Halfords
Brand We fit
Date of First Broadcast/Publication
Business Sector Automotive Accessories & Services
Story To promote Halfords’ ‘We fit’ instore service DLKW Lowe has produced a new set of idents for the Dave channel. They feature four different characters trying and failing to make their own video ‘how to guides’ on various aspects of basic car maintenance. 
Media Type Television
Production Company
Advertising Manager
Advertising Manager
Account Planner
Account Director
Editing Company The Platform
Post Production Treacle
Audio Post Production

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