Gema Ruiz
Advertising Manager at Diagonal Mar
Barcelona, Spain
TitleGirl
Title (original language)Niña
Agency
Campaign Christmas 2013
Advertiser Diagonal Mar
Brand Diagonal Mar
PostedDecember 2013
Business Sector Department Stores, Supermarkets
Story
This campaign looks to revive the positive memories that we all have of Christmas from when we were children. In the shopping center Diagonal Mar, the excitement and magic of this special time of year become a reality.
The Christmas 2013 campaign consists of two images that will appear in outdoor mediums in Barcelona and Badalona such as buses, trams and murals.
This is the third Christmas campaign developed by JWT for DIagonal Mar since they began their partnership in 2011.
Media Type Outdoor/Out of Home
Advertising Manager
Advertising Manager
Executive Creative Director
Creative Director
Creative Director
Copywriter
Art Director
Account Director
Account Executive
Media Agency
Graphic Production
Photographer

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