Yvan HIOT

Yvan HIOT

Creative consultant I Integrated Marketing at
Paris, France

About me

I have been in the creative business since 22 years and I am a creative leader in the world of integrated campaign that change consumers behaviours.

I have a combination of digital and traditional creative skills at an international level (4 years at Ogilvy/Geometry Global Paris) coupled with highly entrepreneurial creative experience at a
local level (thanks to 10 years experience as a freelance 360° Art Director for the best agencies in Paris).
Being both right-brained and left-brained, I’m equally passionate about creative and businesschallenges. More specifically, I also bring a certain «French touch»: pioneering creativity, attention
to detail, a deep knowledge of trends, innovation and insight into premium brands.

The work has been rewarding for both myself and my brands with several awards including a few Cannes Lions.

Positions

Creative consultant I Integrated Marketing
May 2016 - Present (4 years 4 months)
Creative strategy, ideation, creative idea, creative lead, client presentation.
I create integrated campaign using every relevant consumer connection point whether digital or traditional, on a local or international scale. Digital activation, brand contents, product innovation, brand platform, advertising.
I'm also a part of the collective "We are people"(big idea to production).

Clients : Cheil, Rapp, Tracy Locke, Havas Digital Factory, La Kitchen, Gulf Stream, Alcatel.
Executive Creative Director
Ogilvy Group - Geometry Global
September 2013 - February 2016 (2 years 5 months)
Associate Creative Director
Paris, France
April 2010 - January 2012 (1 year 9 months)

Education

Diplôme des Métiers d'Arts, Gravure

1984 - 1989 (5 years)

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