| Title | I Found My Song |
| Agency | BLACK PICTURE CO. |
| Campaign | Motherhood - A song for life |
| Advertiser | Mahindra Retail |
| Brand | Mom & Me |
| Date of First Broadcast/Publication | 2012 / 10 |
| Business Sector | Apparel & Accessories Stores |
| Tagline | I found my song! |
| Story | The plan was to position the brand as aiding the wonderful plans of life. The film established the understanding the company had of the trials and tribulations of motherhood, through insightful moments and a realistic depiction of the rollercoaster ride. This gave Mom & Me a vantage position to participate on the journey and position itself as a partner in life's wondrous plans, far beyond the realms of a product / service based organisation. |
| Media Type | Web Film |
| More Information | www.momandme.in |
| Editing Company | Prime Focus |
| Client Supervisor | K.Venkataraman |
| Client Supervisor | Priya Mathilakath |
| Performer | Zoha Khan |
| Performer | Misheeka Upadhyay |
| Actor / Celebrity | Anup Sharma |
| Actor / Celebrity | Kriti Malhotra |
| Voice | Arya Menon |
| Casting | Gayatri Smitha |
| Singer | Nikhil D'Souza |
| Audio Engineer | Micu Patel |
| Music Composer | Rupert Fernandes |
| Audio Post Production | Famous Studios |
| Telecine | VHQ |
| Production Manager | Ravishankar Harisha and Manjunath G.C. |
| Editor | Prakash Kurup |
| Head of Production | Kamil Md. Ali |
| Wardrobe / Stylist | Fabeha Khan |
| Production Designer | Sukant Panigrahy, Helen Jones and Hariprasad Shetty |
| Director of Photography (DOP) | Jason West |
| Production Company | BLACK PICTURE CO. |
| Director | Harsha Prabhakar |
| Concept | Harsha Prabhakar Rao |
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