Title | We All Still Want to #BeLikeMike |
Agency | VMLY&R Kansas City |
Campaign | #BeLikeMike |
Advertiser | PepsiCo Inc. |
Brand | Gatorade |
Date of First Broadcast/Publication | 2015 / 4 |
Business Sector | Fruit Juices & Drinks |
Story | No matter who you are, how far you’ve come or what you’ve achieved, his legend lives on in all of us. In tribute to Michael Jordan and Gatorade’s most popular commercial of all time, this remake features a collection of moments shared by both fans and pros on social media, celebrating how we all still want to #BeLikeMike 23 years later. |
Media Type | Television & Cinema |
Length | |
Director of Digital Strategy | Jeff Miller |
Senior Manager of Digital Marketing | Abhishek Jadon |
Chief Marketing Officer | Morgan Flatley |
Executive Creative Director | Tony Snethen |
Group Creative Director | Matt Bowne |
Creative Director | Nick Allegri |
Associate Creative Director | Maggie Harn |
Associate Creative Director | Adam LaRocca |
Senior Copywriter | Ryan Simpson |
Art Director | Amanda Laffoon |
Art Director | Zac Greason |
Art Director | Jaclyn Co |
Group Director, Client Engagement | Stephanie DeCelles |
Director, Client Engagement | Abby Fraser |
Account Manager | Carley McNary |
Senior Social Strategist | Kyle Rodgers |
Channel Manager | Chelsea Curry |
Director | Chris Riehl |
Director | Christopher Leone |
Production Company | Motion Theory |
Editing Company | Mirada |
Editor | Mike Merkwan |
Editor | Patrick Smith |
Producer | Snake Roth |